“Digital Marketing” is the most searched keyword nowadays, a new marketing trend replacing traditional marketing methods that are gradually being surpassed by the digital technology era. So, what exactly is Digital Marketing? How can this method “overtake” the long-standing form of marketing and be applied by leading marketers worldwide as an indispensable tool in marketing?
What is Digital Marketing?
Digital Marketing involves using the Internet for marketing and communication activities, enabling you to access the market to promote your products and brand quickly and effectively. In simple terms, Digital Marketing uses the Internet to reach the market and customer needs swiftly and straightforwardly, fostering interaction between customers and suppliers to achieve the ultimate goal of Marketing, which is sales.
Digital Marketing has three fundamental characteristics:
- Utilizes digital channels
- Engages customers in a digital environment
- Facilitates interaction with customers.
Digital Marketing helps businesses quickly capture opportunities, optimize timing, and cost-effectively manage expenses while also significantly enhancing customer interaction, addressing one of the limitations of traditional marketing.
Digital Marketing offers various tools that bring benefits to businesses:
- Online advertising
- Email marketing
- SEM – Search engine marketing (Paid listing – advertising on search engines, widely popular in Vietnam with Google Adwords)
- SEO – Search Engine Optimization
- Online PR
- Mobile marketing
- Social Media
Digital Marketing is continuously evolving with more tools to optimize effectiveness and keep up with market trends. With outstanding advantages such as high interactivity, rapid and powerful spread of effects, clear segmentation of customer segments, and diverse choices in tools influencing customer buying behavior, Digital Marketing is becoming the preferred method for businesses in marketing.
However, determining the most effective Digital Marketing strategy is a challenge that many Vietnamese businesses are currently facing. BVAD Agency, with its expertise and professionalism, will assist your business in making smart and effective choices regarding this marketing method.
The process of providing Digital Marketing services at BVAD Agency involves the following steps:
- Client brief: Receiving requests from clients.
- Product Research: Market research.
- Creative brief: Summarizing creative requirements.
- Brainstorm idea: Generating ideas for the entire campaign and development.
- Review internally: Evaluating and finalizing ideas.
- Proposal: Proposing the most optimal solution to the client
- Detailed planning: Developing a detailed plan after client approval.
- Revise and Represent: Receiving feedback and making adjustments according to client requirements.
- Project implementation: Implementing the project
- Monitor & Report: Monitoring and reporting
Why should you choose Digital Marketing services at BVAD Agency?
- Experience and Expertise: BVAD Agency boasts over 15 years of advertising experience across various industries and has delivered over 5,000 remarkably successful projects.
- Quality and Credibility: We commits to clear consultation, 24/7 support, meeting deadlines, and delivering products on time and according to requirements, all at competitive prices, ensuring the highest quality service for our valued customers.
- Professional Team: Our team comprises experienced personnel who are passionate, creatively unique, and stay abreast of current trends.
- Post-Purchase Services: BVAD Agency is an entity within the ButVangCorp ecosystem, a pioneering company that combines expertise in agency and production house, specializing in providing comprehensive communication solutions for small and medium-sized enterprises. BVAD Agency takes pride in delivering sustainable value to thousands of brands. We are committed to creativity and effectively integrating comprehensive communication strategies to optimize revenue and costs.
Consulting Digital Marketing Services
Contact now: BVAD Agency
Hotline: 08 1800 1952
Reference: ButVangCorp Profile